Union Park at Norterra: New Details on Upscale Master-Planned Community

union park at norterra community center
An artist rendering of the community center planned for USAA’s Union Park at Norterra neighborhood. Images courtesy USAA & Sunbelt

A large-scale new master-planned development in North Phoenix finally got a name: Union Park at Norterra. The upscale community, on USAA property along I-17 between Happy Valley and Jomax roads, will combine architecture harkening to the 19th Century with territorial-style homes for a look and feel unlike anything else in NoPho. Amenities will range from a community swimming pool to pickleball courts. [See community plan map below.]

Phase 1 of Union Park at Norterra, to include 309 homes but no retail or commercial, is under construction and expected to open in late 2018. The developers recently provided new detail fleshing out what North Phoenix News and In&Out Magazine first reported in February.

UPDATE JUNE 27, 2018
November Opening Planned
The community center, called the Post, is under construction, and the developer now says the first model homes are scheduled to open in November. Details >>>

Home Options & Builders

The community will ultimately consist of 1,100 single-family homes, 1,100 multi-family units, a school, office space, boutique retail stores and specialty restaurants. There will be “gathering spaces with an outdoor lifestyle that will artfully blend retail, dining and entertainment, all within steps of Union Park at Norterra’s homes,” according to a new statement from the developers, USAA Real Estate and Sunbelt Holdings.

There will be three builders: Ashton Woods, Cachet Homes and David Weekley Homes. Architectural styles will vary widely, from territorial to mission revival, Southwest modern to desert craftsman and even Wrightian (a style inspired by Frank Lloyd Wright).

Floorplans and pricing have not yet been announced.

Walkable & Fun

A 5,800-square-foot community recreation center will be “inspired by historical farmhouses,” the developers said, adding: “The community hub named The Post, will feature a resort-style pool with cabanas, children’s pool, a community park, event lawns, a playground, and basketball and pickleball courts.”

“Our deep commitment to creating a modern and walkable community will make for an exceptional lifestyle for residents,” said Bruce Petersen, executive managing director of investments for USAA Real Estate.

Union Park at Norterra will encompass 398 acres that surround the existing USAA office complex. For comparison, Fireside at Norterra, a nearby master-planned community, will have 1,425 homes upon build-out. By contrast, Anthem has more than 10,000 homes sprawling across some 6,000 acres.

“Within walking distance and a future gateway into the community will be a unique retail corridor that is envisioned to be a collection of inviting gathering places, restaurants and shopping experiences,” according to marketing material. “Tree-lined streets, pedestrian-friendly sidewalks, shade corridors and diverse architectural home styles will create the character and charm of neighborhoods of the past.”

RELATED STORY MAY 16, 2018: 
Housing Explosion Prompts Creative DVUSD School Solution

To accommodate new students expected in Union Park at Norterra and other new developments in the area, Deer Valley Unified School District is considering a land exchange with USAA for a new school in the company’s planned community.

RELATED STORY MAY 14, 2018: 
Most Popular Phoenix Neighborhoods
The Norterra area is included in Zillow’s new list of the Top 10 Most Popular Neighborhoods in Phoenix.


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Union Park at Norterra property plan

union park at norterra community center plan

union park at norterra entrance
An artist rendering of the entrance to the community.
usaa building
This photo from February 2017 is looking south from Jomax Road, across acreage that is now being developed. The USAA corporate center is in the background. Photo by Robert Roy Britt
usaa development
The development is seen here from 19th Avenue between Happy Valley Road and Jomax in September, 2017, just after ground-clearing began. The view is to the west, with the USAA Phoenix Campus in the background. Photo by Robert Roy Britt

Editor’s Note: This article was first published Oct 26, 2017. It has been updated to include the latest information.

Robert Roy Britt
NoPho resident Robert Roy Britt has written for In&Out publications since its inception in 2005. Britt began his journalism career in New Jersey newspapers in the early 1990s. He later became a science writer and was editor-in-chief of the online media sites Space.com and Live Science. He has written four novels.
Robert Roy Britt on Email

Robert Roy Britt

NoPho resident Robert Roy Britt has written for In&Out publications since its inception in 2005. Britt began his journalism career in New Jersey newspapers in the early 1990s. He later became a science writer and was editor-in-chief of the online media sites Space.com and Live Science. He has written four novels.

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